Some companies are pure examples of certain business models

Some companies outperformed their competitors with their business models and became the natural reference when talking about a type of business model : low cost, platforms, long tail, …

So when it comes to work on a business model, why not mimicking these companies.

How to proceed

  • Draft your business model on a BM Canvas
  • Pick a “Role model” card
  • Think individually during 5 minutes to answer the question « and if si XXX was doing our job, how would be the business model ? »
  • Debrief during  30 minutes and modify the business model

Role Model cards

Roles models English version

Still hungry ?

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