You think you have a good business model, take a moment to turn it upside down
Every business model relies on a series of hypotheses, take a minute to turn these hypotheses upside down, you never know, something interesting could appear.
How to proceed
- Draft your business model on a Business model canvas
- Pick and “upside down” card
- think individually to answer the question on the card
- debrief and change the business model
Upside down cards
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