Katharina Lange

À propos de Katharina Lange

Programme Director
Executive Development,
PhD Free University Berlin, Germany

Katharina is currently Programme Director Executive Development at Singapore Management University (SMU). As regards content, she provides expertise in entrepreneurship, strategy and leadership.
She published case studies designed to teach in Executive Education classes, including topics of intrapreneurship, entrepreneurial leadership and business model engineering.
Prior to joining SMU in 2013, Katharina worked 5 years as Head of Practice Group Life Science Industries at the European School of Management and Technology in Berlin, Germany.

She has extensively designed and taught in executive education programs. Her clients included  European and multi-national corporations such as Galderma (France), Johnson & Johnson Medical (Russia), Sanofi-Aventis (Germany), West Pharma (Germany), Bayer Material Science AG (Germany), Skolkovo Foundation (Russia).
Nine years of strategic consultancy with Arthur Andersen and Deloitte honed Katharina’ s  analytical  and professional skills.

Her PhD in pharmacology & toxicology adds the empirical skills of a natural scientist to her profile and substantiates her interest in Life Science Industry.

Katharina has published case studies on entrepreneurship and leadership on Harvard Business Publishing http://hbsp.harvard.edu/ :
•B&C crossing borders in Russia
(ES1361-PDF-ENG)
•Medneo – Radiology as a service
(ES1331-PDF-ENG)
•Pina Bausch – Leadership as collective genius
(ES1321-PDF-ENG)

source : SMU Executive Development

Crafting the business model – a key task for start-ups

Crafting the business model – a key task for start-ups

The sharing economy is ready to take over MRI machines, now that it has conquered bikes, cars and apartments.  Berlin-based medneo is offering physicians and hospitals clinical MRI images on a pay-by-case basis, letting them skip buying the expensive machines.  And it dramatically improves customer satisfaction by reducing the wait time for MRI scans from several weeks to few […]